Chipotle Allergens
Type: Gamified digital training / Scenario-based training
Company: Chipotle
Tools: Articulate Rise, Articulate Storyline, Adobe Illustrator
Chipotle’s food safety training had traditionally been in-person and included activities where crew members demonstrated key skills to their General Manager (GM). When COVID hit, these trainings went digital, but the expectation for hands-on learning remained. The team needed a way to make that experience engaging, trackable, and scalable. The goal was to transform the quarterly Food Safety Training into an interactive digital format that allowed learners to demonstrate understanding without placing additional burden on managers.
Discovery & Research
Identified key learning goals: allergen avoidance, temperature control, cross-contact, and sanitization
Analyzed real food safety incidents and common crew mistakes with Food Safety team
Designed for simplicity, mobility, and quick completion
Design Strategy
Chose a game-first approach to grab attention and improve retention
Balanced required policy with humor, visual clarity, and tactile interaction
Developed a mix of core content and break-out “challenge moments” for reinforcement
Solution
Gamified Engagement
Cards for Food Safety — a fun, branded twist on Cards Against Humanity for review and recall
Catch the Ingredients — a snackable arcade-style game to reinforce allergen awareness
Interactive Scenarios with Trackable Performance
Added “show what you know” activities at the end of each module — learners responded to food safety scenarios with realistic options
Built in logic to track correct responses, giving visibility into task completion and accuracy